BrandCrib
Strategy &
Innovation
The future of work is here and the possibilities are endless. Monetize your superpower and deliver value with actionable strategies and practical tools. Become self-reliant and take control of your personal and professional success.
IMAGINE
To get started, I'll help you answer some important questions to define your business proposition and purpose.
What's your big Idea? What's the burning problem and the unique solution? Who is your ideal customer? Is there a market for your idea? What's the market size? Who are your competitors? What's the opportunity? What's your vision, values and goals? What's your business model and financial plan?
CREATE
Turning your superpower into a business means creating value, finding consumers and uniquely meeting a specific consumer need.
Design your product or service through the process of ideating, conceptualizing, prototyping and testing.
Create your brand proposition, identity and architecture.
Commercialize your offering.
Build a Go-to-market strategy and launch plan.
GROW
Grow your customer base and continuously innovate to meet and exceed customer expectations.
Build bespoke growth marketing strategies based on industry, category and lifecycle.
Drive sales, marketing, product or community led strategies using funnels, flywheels, tools and experimentation.
Develop short-term and long-term growth strategies for success.